Freelance life is meant to feel freeing, right? But when you’re a social media manager, it can feel more like you’ve swapped a full-time boss for five different new ones, 47 logins, and so many tabs your laptop looks like it is growing something! Burnout is one of the most common reasons people leave the freelance world, it breaks our hearts when we see incredible social media managers give up because they’re stretched too thin. But burnout doesn’t just happen overnight. It creeps in quietly...
18 days ago • 2 min read
I don’t know about you, but I hate remembering passwords. Yet somehow, I can never forget one very important one: the Deliveroo passcode! They use a simple two-digit passcode that never changes, and coz it's always the same, I always remember it! That’s exactly why we built the Hubsy Power Hour portal in the way we did. Because you don't need the added admin that comes from sending follow-up emails with the recordings and any notes you promised to send over, but you also don't want your...
23 days ago • 1 min read
Ever had a project in your brain for years, and then suddenly feel so close to completion you can almost touch it That was us this summer. We were juggling kids off school, mountains of laundry and roughly one million “Mum, can I have a snack?” requests… …all while secretly building something we’ve wanted to create since 2019. It’s called Hubsy, and if you’ve been following along on Instagram, you’ve probably heard a little bit about it. But we've SO many questions since we first mentioned...
24 days ago • 1 min read
Hey Reader, When you're juggling your own content and creating content for clients, it's inevitable... You will run out of content ideas. But the good news is that you don’t actually need to come up with every idea yourself! You can “borrow brains” and ethically steal content ideas whenever that happens. That starts with thinking about everyone who’s already selling to your audience. Then you can tap into the questions, complaints, and conversations those businesses are already having with...
25 days ago • 1 min read
Welcome back to our 'one small thing' series, where we share one small thing to help you, your business, or your client's business! You’ve probably heard this advice before: “Make sure you ask for a testimonial at the end of your contract/project.” But that's too late. The gratitude has worn off. And your client has mentally already moved on to the next thing. That’s why we ask for testimonials and reviews throughout the working relationship, not just at the end. Gratitude has an expiry date....
26 days ago • 2 min read
Let’s nerd out for a second because this stat blew our minds: ✨ A premium onboarding experience can improve client retention by 25%. ✨ Sounds small, but think about it like this... If your clients typically stay 6 months, better onboarding could keep them around for 7.5 months. That’s a 25% boost in income without getting any new clients!! Let's say you were charging £1000 a month (most charge more) - that's an extra £1500 in your bank just because your onboarding was good 🤯 What would that...
29 days ago • 1 min read
Can we talk about consistency?Coz it's probably causing 99.9% of our readers big problems. When it comes to social media marketing, people often say things like:“You need to post consistently.”“You need to keep your branding consistent.”“Your tone has to stay consistent.” Yada yada yada 🫠 And maybe there’s some truth in that… but here’s the thing no one really says: Consistency doesn’t have to mean the same thing for everyone. The rule of consistency has too many boundaries. They might think...
about 1 month ago • 2 min read
Welcome back to our 'one small thing' series, where we share one small thing to help you, your business, or your client's business! We know it's August, but the big man 🎅🏻 will be here before we know. And this is the perfect time to start getting organised (don't panic, we don't mean start the Christmas shopping)It's time to start encouraging your clients to prepare for the festive season!Here's not one but two small things you can do this week to get them prepared:👉🏻 Check they've got a...
about 2 months ago • 1 min read
Welcome back to our 'one small thing' series, where we share one small thing to help you, your business, or your client's business! Let’s be honest: most people aren’t properly reading your social media posts. At best, they’re scanning. And when they do read them, they’re processing your copy at the level of a 9-year-old. 😳 So, as a social media manager (or ads manager) simplifying your copy matters is really important because: 1️⃣ Confused people don’t convertIf your message isn’t instantly...
about 2 months ago • 1 min read
